Use Case: Data Center Colocation for IT Service Providers

There’s an evolution underway, toward complete consumption of the IT stack as a service. IO plays a role in this evolution, of course, as a provider of data center as a service. Many of our customers play a role in the evolution as well, as providers of IT managed services, cloud services, and software as a service.

Enterprises are increasingly consuming components of the IT stack as a service. Data center as a service. Infrastructure as a service. Platform as a service. Software as a service. It’s an evolution in process, and at the end of it enterprises are likely to consume all (or nearly all) of their IT as a service – not running data centers, not provisioning hardware, not architecting platforms, not managing applications.

IO plays a role in this evolution, of course, as a provider of data center as a service and infrastructure as a service. Many of our customers play a role in the evolution as well, as providers of IT managed services, cloud services, and software as a service.

Take, for example, onTop Technology Corp., which provides managed services to accelerate clients’ IT operations. When onTop was founded in 2012, there was “no way” the company could afford to build a data center like IO’s, explains Managing Director Tony Portela. So onTop colocates in the modular data center at IO Phoenix. Managing Director David Ziton says, “We deliver services to our clients leveraging IO’s infrastructure.”

Pantropic is another example. The Singapore-based company provides disaster recovery as a service, and colocates with IO because their customers want to know their disaster recovery services are hosted with a provider that has the infrastructure to keep their data safe, and the certifications to prove it.

“We wanted to go after the large enterprise customers with a premium service and IO was coming to the Singapore market with exactly that branding,” explain Pantropic Chief Technology Officer Christopher Foo and Director of Professional Services Clifford Lew. “Some of our large enterprise customers actually want to know where our data center is. And they want to know that our data center has the certifications that they require for their production environment. They’re more comfortable working with us when they know we’re hosting at IO.”

Then there’s LexisNexis, which (among other services) provides legal cloud services to attorneys. Senior Director of Technology Allan Huber explains, “The attorneys using our data are using it for trial. If our data is not available and it’s not trusted, then they might lose.” For availability and reliability, LexisNexis colocates in raised-floor data center space in Scottsdale and in the modular data center in Ohio. “Our customers trust us with handling their data. Their clients trust them. And in turn, we trust IO.”

These companies provide very different types of IT as a service, but they have one thing in common: Their customers rely on them for an essential service. And these companies, in turn, rely on IO. There are commonalities in what they’re looking for:

  • Security. For example, Pantropic’s customers want to know their disaster recovery services are hosted with a provider that has the infrastructure to keep their data safe, and the certifications to prove it.
  • Reliability. For example, LexisNexis: “The attorneys using our data are using it for trial. If our data is not available and it’s not trusted, then they might lose.”
  • Scalability. For example, with IO as a partner, onTop is able to operate on a much larger scale. “We get to buy the capacity we need today and expand into more capacity as we grow.”
  • Transparency. For example, managed services provider Sirius explains, “IO gives us the benefit of visibility in the environment. That allows us to optimize and improve our availability and that’s a differentiator for Sirius as we go to market.”

Jay Johnson, Sirius VP of Managed Services puts it well: “What we’re trying to do, at the end of the day, is provide value to our clients.” It’s IT stack specialization. The IT/cloud/SaaS services provider delivers the infrastructure, or the platform, or the application. We deliver the data center.

 

Founded in 2007, IO delivers the data center as a service, including to providers of IT managed services, cloud services, and software as a service. Learn more about data center colocation.